8 hard truths about working in cybersecurity

Thinking about getting into the cybersecurity field? Take these lessons from an experienced IT pro so you don't have to learn them the hard way. To make a career working as a system administrator has involved a hefty amount of exposure to the cybersecurity realm, particularly while working for financial organizations. As data breaches continue to occur through a myriad...

82% of cyber pros worry employees don’t follow cloud security policies

More than one third of companies face issues detecting and responding to cloud security incidents, according to Oracle and KPMG. 90% of firms say at least half of their cloud data is sensitive information. — Oracle and KPMG, 2018 38% of cybersecurity and IT professionals report issues detecting and responding to cloud security incidents. — Oracle and KPMG, 2018 The...

Proud to announce winners of Test Engineering Olympiad’2019

On behalf of Test Engineering Olympiad Committee, 1.21GWs glad to inform you that we received overwhelming response for India's most prestigious and exciting competition for Software Testers– Test Engineering Olympiad© 2019. We thank Sapient for being the knowledge partner for the Test Engineering Olympiad 2019 and associating with 1.21GWs to run Test Engineering Olympiad at India's most admired Testing conference...

Why RPA / Intelligent Process Automation is important for CXOs?

Leading Research firms in the US have stated that the existing worldwide market scene for Robotic Process Automation is worth well over millions of US dollars in every automation focused enterprise. This trend is actually expected to swell to over 8.75 billion USD by the year 2024. The adoption of Robotic Process Automation (RPA) has been a novelty for enterprises...

Why RPA / Intelligent Process Automation is important for Business Analysts?

Business Analysts play a prominent role in the RPA industry since they act as an intermediary between the company that needs to automize a particular process and developers who actually create a robot. BA gather the process requirements from the business unit members and then they corroborate that information to create the documentation which needs to encompass the full scope...

How marketers can prepare for the rise of ‘hyperpersonalisation’

If you’ve ever noticed an email from a brand addressed directly to you or based on your prior purchases, then you’ll be familiar with marketing personalisation. This was an early broad approach, and we have seen personalisation evolve as organisations have brought new types of data into the mix, including contextual and location specific information, followed by analytics and...

The reality of truly personalised marketing approaches: An investor’s viewpoint

The marketing and advertising technologies sector has experienced incredibly rapid change in the past few years. The pace of change is accelerating due to the proliferation of data across multiple channels, which enables marketers to build ever more precise profiles of their customers. Marketers can now draw on data from search engines, social media, content viewing and more to understand...

Emerging martech implementation: From AI to blockchain – augment not alter the customer experience

Getting to grips with emerging technologies is the backbone of any digital marketer’s role. From artificial intelligence – whether it is process automation, chatbots or dealing with machine learning methods – to blockchain, the temptation to avoid ‘shiny new object’ syndrome and find a practical strategy for building and adopting technology is key. A new report from independent consultancy R3...

Top 10 Countries Leading the Artificial Intelligence Race

The current ravishing trends of Artificial Intelligence is hailing all the industries across different countries. AI has the power to recognise faces, run autonomous cars, deliver better online outcomes and strengthen business in various industries. Not too much of surprise, the developed, developing and under-developed countries all are focusing on AI adoption for better futuristic opportunities and development. While...

Connected RPA-Empowered Digital Workforce helps Businesses Bringing in More Innovation and Opportunities

The evolution of RPA has made it easy for businesses to build up creative and innovative workforce without wasting time on mundane work. In an organization, there is a lot of task and activity which requires very less creativity and can be considered as boring and repetitive. The RPA software here takes on the charge of such tasks and...